Sensational Kids Company Profile

Sensational Kids is a leading online kids toy supplier in South Africa, with a focus on quality, developmentally appropriate toys for children aged between 1 and 12. All the toys featured on the site have been carefully curated by an Occupational Therapist, and not only provide information about the developmental skills for which each toy is appropriate, but also extension activities to help prolong the usefulness and life of each toy.

"The Hatchery designed our brand and website and delivered a fully integrated, end-to-end business management system. With interfaces to TradeGecko (the system we use for inventory management), and Xero Accounting (the system we use for our accounting needs), we have a comprehensive ERP system for a fraction of the cost of comparable systems. The Hatchery offers value for money and a comprehensive understanding of e-commerce business needs. They come highly recommended by us."
Debbie Mobbs, Managing Director, Sensational Kids

The Brief

To create a striking and child-friendly brand for the business, and a system that would facilitate efficient e-commerce transactions in South Africa. The prerequisites were that it should interface to TradeGecko and Xero accounting to optimise business processes and deliver a high impact, usable user experience.

Scalability and usability were an important consideration as the business was poised for significant growth.

Our Solution

Using our proprietary Cloudbase™ content and e-commerce management engine, we were able to tightly and effectively integrate both TradeGecko and Xero into the e-commerce business system provided. With our deep understanding of the South African and European e-commerce landscapes, we provided a solution that not only optimises every facet of the business process offered clients via the website at https://www.sensationalkids.co.za, but provides meaningful measurement tools with integrations to the likes of Google Analytics and AddThis.

For more information, or to discuss your own project, please email us at info@thehatchery.co.uk